It has long been said that 80 per cent of sales are made after the 7th contact. It is not a coincidence that the huge portion of sales-people who earn just a mediocre income usually only manage to make 1 or 2 contacts to each prospect. Brian Tracy mentions in his seminars that 80 per cent of sales people never contact the same prospect more than a few times. He also quotes stats stating that 80 per cent are in a constant state of looking for the next job and desperately failing at their present job. Under normal conditions a relationship needs to be developed over several contacts.
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